Handling Seasonal Supply & Demand
By the time a chill hits the air, I am often found at my local coffee shop buying every seasonal flavored coffee and treat they come up with that year. Nowadays, it does not really feel like winter unless I have a peppermint mocha or cinnamon swirl latte, and I suspect I am not the only one.
In fact, Twitter was buzzing with reports of pumpkin spice latte shortages at Starbucks this past season. The flavor hit peak popularity in the fall of 2014 and continues to roll on: everything from yogurt to vodka seems to have a pumpkin spice variety on the shelves. Despite the rumors, though, it turns out that Starbucks was covered and that only a few select stores were plagued with a temporary shortage due to an increase in demand. The coffee crisis was averted.
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