With 83% of manufacturers in North America looking to reshore, according to our 2021 State of Manufacturing Report, finding new suppliers in North America will be more vital than ever. We're thrilled to be able to help B2B companies with that goal. Here's this month's showcase of the newest suppliers we're excited about, including email security software providers, parts treatment companies, and AI-based recycling robotics suppliers.Read More »
Our 2021 State of Industry Report survey found that with the current trend toward reshoring, there are year-over-year increases in sourcing for raw materials, traditional manufacturing services, and advanced manufacturing technologies. Appropriately enough two of our featured categories this month are materials for additive manufacturing, and several others are factory staples. Dive into the full list below.Read More »
Becoming an approved supplier for a large global company can change your business dramatically. But landing a big customer takes far more than a hello and a handshake. Here's what we've learned about how big companies choose new suppliers and what manufacturers and industrial companies can do to increase their chances of earning new business from them.Read More »
At Thomas, our data shows that there’s a significant upward trend with North American sourcing activities: $204 billion worth of sourcing requests were submitted through Thomasnet.com over the past 12 months, in comparison to only $69 billion in 2018. This top supplier league table further validates the trend with category-focused insights. In particular, we can see cosmetics and self-care products in high-demand, reflecting a trend that consumer packaged goods (CPG) is one of the strongest reshoring sectors.
One of the best ways to reach out to your customers and provide them with information about your business or manufacturing processes is through valuable marketing content. A blog will not only allow you to provide customers with information, but it will also give you a chance to incorporate a variety of well-positioned keywords into your content. The keyword-rich content you produce through blogging will showcase your expertise and raise your website’s authority.Read More »
RFI submissions for steel on Thomasnet.com are up 217% year-over-year (year-to-date 2020 vs. 2021). So how can steel and metals companies ramp up their existing efforts to increase their RFI submissions? We took a look at some steel and metals companies to see how they’re using their website to target engineers, procurement managers, and MRO managers.Read More »
Today, marketing has become synonymous with a business plan because of its competitive strategy and financial success. It uses techniques that work best for each business, its customers, and its leads to get people interested in products or services. Many different marketing types are depending on the platforms you use and the campaigns you invest in. They are generally categorized under B2C (business-to-consumer) marketing or B2B (business-to-business) marketing.Read More »
Marketing isn't a new practice (actually it has been around for centuries) but for some companies in the industrial space, there is still an opportunity to completely embrace its effectiveness — especially online.
For the manufacturing industry, marketing is a crucial part of the business that touches prices, product, and sales. So it’s important to understand how to use marketing for your business’ success if you:
- Want to get more customers
- Want more high-quality leads
- Are interested in increasing revenue
- Are looking to expand your business into new markets.
In this blog, we’ll break down everything you need to know about beginning an inbound marketing campaign and strategy of your own with additional marketing resources for deeper dives along the way.Read More »
The industrial buying process can be long and complex. Buyers these days prefer to source, research, compare, and shortlist potential partners anonymously online. Creating a shortlist is an essential component of the supplier discovery and selection process, but what kind of information are these buyers looking for, and what factors matter most when deciding to make a purchase decision?
We polled more than 400 real, verified, and registered buyers who source on the Thomas Network. Here a look at the top 4 most important factors they consider when sourcing new suppliers.Read More »