The Thomas Blog

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News Highlight

New Suppliers on Thomasnet.com for June 2021

With 83% of manufacturers in North America looking to reshore, according to our 2021 State of Manufacturing Report, finding new suppliers in North America will be more vital than ever. We're thrilled to be able to help B2B companies with that goal. Here's this month's showcase of the newest suppliers we're excited about, including email security software providers, parts treatment companies, and AI-based recycling robotics suppliers. 

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News Highlight

New and Noteworthy Categories on Thomasnet.com for June 2021

Our 2021 State of Industry Report survey found that with the current trend toward reshoring, there are year-over-year increases in sourcing for raw materials, traditional manufacturing services, and advanced manufacturing technologies. Appropriately enough two of our featured categories this month are materials for additive manufacturing, and several others are factory staples. Dive into the full list below.

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News Highlight

Top Suppliers on Thomasnet.com for June 2021

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manufacturing blog topic idea examples
Content Marketing

7 Ways To Get Blog Post Ideas For Manufacturing

One of the best ways to reach out to your customers and provide them with information about your business or manufacturing processes is through valuable marketing content. A blog will not only allow you to provide customers with information, but it will also give you a chance to incorporate a variety of well-positioned keywords into your content. The keyword-rich content you produce through blogging will showcase your expertise and raise your website’s authority.

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what is industrial marketing
Content Marketing

What Is Industrial Marketing? (With Examples)

Today, marketing has become synonymous with a business plan because of its competitive strategy and financial success. It uses techniques that work best for each business, its customers, and its leads to get people interested in products or services. Many different marketing types are depending on the platforms you use and the campaigns you invest in. They are generally categorized under B2C (business-to-consumer) marketing or B2B (business-to-business) marketing.

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how to market a manufacturing company
Marketing Strategy

The Ultimate Guide To A 2021 Marketing Strategy For Manufacturing Companies

Marketing isn't a new practice (actually it has been around for centuries) but for some companies in the industrial space, there is still an opportunity to completely embrace its effectiveness — especially online.

For the manufacturing industry, marketing is a crucial part of the business that touches prices, product, and sales. So it’s important to understand how to use marketing for your business’ success if you: 

  • Want to get more customers
  • Want more high-quality leads
  • Are interested in increasing revenue
  • Are looking to expand your business into new markets.

In this blog, we’ll break down everything you need to know about beginning an inbound marketing campaign and strategy of your own with additional marketing resources for deeper dives along the way.

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What industrial B2B buyers care about new suppliers
Content Marketing

What Industrial Buyers Care About Most When Shortlisting New Suppliers

The industrial buying process can be long and complex. Buyers these days prefer to source, research, compare, and shortlist potential partners anonymously online. Creating a shortlist is an essential component of the supplier discovery and selection process, but what kind of information are these buyers looking for, and what factors matter most when deciding to make a purchase decision?

We polled more than 400 real, verified, and registered buyers who source on the Thomas Network. Here a look at the top 4 most important factors they consider when sourcing new suppliers.

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COVID-19 Response Suppliers COVID-19 Response:
Can Your Company Help Provide Critical Supplies?

We are using the power of our platform to aid in the mass shortage of critical supplies. If your company can help provide supplies, capabilities, or materials for products such as N-95 Masks and Tyvek SuitsPlease let us know.

COVID-19 Response Suppliers