Let’s welcome our new cohort of manufacturing companies who joined Thomasnet.com® this month. We are excited about these suppliers’ immense talent and capabilities: from delivering natural resources like rock and boulders, supplying low-carbon and sustainable fuels, to offering ultra-delicate surveillance solutions. Here we're showcasing ten of our latest finds across the US and Canada:Read More »
While watermelon may be out of season, you can enjoy the fruits of our labor all year round with the vast collection of resources on Thomasnet.com, from our CAD file library to our industry insights to our 500,000+ industrial listings. We'll be diving into the cream of the crop of our listings here, featuring the most popular suppliers on our platform over the past month, from private label beauty companies to graphene suppliers.
Landing a contract with a major buyer can have a significant impact on your business. However, large buying organizations like Fortune 1000s tend to do things differently from smaller businesses that have more flexibility in approaching new partnerships.
According to DemandGen, 67% of B2B buyers rely more on digital content to research and make purchasing decisions than they did a year ago. So if you want to drive real new business results and get in front of major companies, it's necessary to have a strong online presence that addresses the major concerns and qualifications these companies are looking for when considering new suppliers.Read More »
In today’s increasingly connected world, establishing a strong digital presence is crucial for effective brand exposure and lead generation. With more and more people accessing business and product information online, it’s no longer adequate to rely solely on broadcast commercials, newspaper ads, or cold calling for effective B2B marketing.Read More »
The B2C space has adapted quickly to using technologies and tools to connect with more customers, and B2B businesses (including industrial companies) making a move too. We've pulled together some tips to incorporate tactics that fall under the sales transformation journey (and tied to inbound marketing) to help you become more competitive in the current market and have meaningful conversations with high-quality leads.Read More »
Most custom manufacturing businesses and service providers have an extensive list of their capabilities, services, materials, machines, and certifications. These are the basics that help potential customers understand what you can do for them.Read More »
In recent decades, American companies offshored a huge portion of their injection molding, but today, many companies are weighing the benefits of reshoring versus offshoring, and there has been an upward trend of reshoring and demand for services in the plastics and molding services industry. Mergers and acquisitions in the industry are also contributing to growth.Read More »
Creating an eBook for your business is one of the best ways to convert leads and increase brand awareness among potential buyers. According to Content Marketing Institute, 51% of today’s B2B businesses incorporate eBooks into their content marketing campaigns.
Whether offering valuable industry tips, troubleshooting, product details, case studies, or comprehensive service overviews, eBooks can be used to address everything from product components to company best practices. Ebooks also enable businesses to connect with a target audience based on their specific stage in the buying journey.Read More »
Content marketing for manufacturing companies is a critical element to any lead generation strategy today. When done right, it builds your brand image and creates a stronger relationship between you and your customer. But the last thing you want to do is crank out blog posts, eBooks, or other resources that won't be effective — it will not only waste your time, but it'll turn your prospective customers away.
Creating effective, strong content and engaging prospects is so essential to businesses that there are numerous books, webinars and entire conferences dedicated to getting marketing and sales professionals from across the globe up to speed. To help produce content that drives buyers and engineers to learn more about your company's industrial products and services, make sure to follow the best practices below.Read More »