Written by
Mikaela Tierney
As the Senior Manager, Digital Content, at Thomas, Mikaela grows and manages a network of Market Experts who contribute their unique perspectives and market insights in the manufacturing, procurement, industrial and engineering spaces for publication on Thomas Insights. Mikaela is also directly responsible for production and final delivery of a wide range of content, including articles, whitepapers, eBooks, blog posts, web pages, social media microposts, SEO copy, and press releases.
In the constantly-changing landscape of today’s digital world, it’s important to stay current with industrial marketing trends. Factor in the growing number of marketing agencies, each offering their own (in some cases … questionable) advice, and it gets increasingly difficult to discern the useful marketing guidance from the rest of the distracting industry chatter.
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