Partners vs. Suppliers – Which One Are Buyers Looking For?
Buyers don’t look for new suppliers every day — it’s rare, time consuming, difficult, and even a bit risky to change suppliers.
So when they do look, they’re not seeking out a one-shot, “easiest” supplier — they’re looking for a new long-term partner so that they won’t have to go through the process again anytime soon. No matter what area of the sales cycle you’re targeting, here’s what you can do to position yourself as a true partner.
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How to Help Industrial Buyers and Win More Business
Industrial buyers want your help in making their job easier. It’s as simple as that. Don’t over think it.
How can you help them? Let’s take a look at the typical day of an industrial buyer to help identify areas where you can offer more support:
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Avoiding 4 Hidden Productivity Killers
What are some of the top enemies of productivity at work?
CareerBuilder recently put out a survey, which we’ll get to — just as soon as I finish this text message. Yes, most of the usual suspects are accounted for: wasting time online, social media, chatting with coworkers, and of course, cell phones and texting. Those are the obvious ones — the distractions. You can also run into hidden productivity killers, though — ones that come up in the course of just trying to do your job.
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3 Reasons to Get Your Sales Timing Right
Football season is long over, but imagine some poor wide receiver who missed that memo. He waited until today to say, “OK, I’m suiting up, going out there, and I’m ready to catch a touchdown pass.”
Wouldn’t he look pretty foolish trotting onto the field and wondering where everybody was? He’d have to wait a while before making that reception — in fact, he wouldn’t even have a chance for quite some time.
He’d be in the right place, but when your timing is that far off, it barely even matters — much the same way mistiming your top prospects’ needs in the B2B buying cycle can take you out of the game, and leave you sitting on the bench waiting to get back in.
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How Thomas Remained Competitive and Relevant Through Changing Times
It is no surprise that technology has been the basis of change on how we do business. With technological advances over the years from the creation of the printing press all the way to today's ever-changing digital space, it has become imperative for businesses to maintain relevancy and competitiveness.
