To stay ahead in today’s increasingly competitive B2B marketing landscape, automation is vital. Marketing automation software allows companies to automate various marketing tasks, such as emailing specific contacts or posting on social media.
Not only is this great for eliminating the boredom factor (no more repetitive emailing jobs that leave you blurry-eyed and dazed), it’s also great for creating a more dynamic, multichannel marketing strategy. And through automated tracking and data collection, companies gain better insight into prospects, enabling them to fine-tune and personalize their offerings as needed in order to reach valuable leads.Read More »
Purchasing products or services online requires either a quote request process or an e-commerce store, and there’s different opportunities for optimization depending on which method your website uses.Read More »
We often work with customers who have an online store or catalog platform and are interested in increasing exposure to their products.Read More »
ConversionXL Live is an annual conference that provides web designers, developers, and strategists a forum to learn from optimization experts. The event is also a fantastic networking opportunity, as it brings together more than 75,000 practitioners every year.
This year’s conference agenda was broken into three themes:
- Day 1: UX & Digital Analytics
- Day 2: Optimization & Testing
- Day 3: Growth & Success