The Thomas Blog

Industrial marketing and manufacturing sales tips to help you grow your business.

5 Steps To Manage Risk Before You Begin Exporting

Companies dealing with sluggish economies or saturated domestic markets often look to international expansion to manage risk. Consider this though: by expanding internationally, a company simultaneously mitigates and creates risk. There is inherent risk in expansion, particularly internationally; even mammoth retailers like Target have failed spectacularly.

Before expanding, a company must plan carefully, understand the market, staff carefully, and accept that the venture may still fail.

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The Look South Export Initiative Could Be The Key To Unlocking New Markets


We’ve already discussed why U.S. small businesses should consider exporting. But while most organizations focus on exporting to Europe or Asia, there is a golden opportunity to expand into new markets and grow your revenues in Central and South America by taking advantage of the “Look South” export initiative.

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Debunking 7 Common Exporting Myths & Misconceptions


Exporting can make a positive impact on your business. Unfortunately, there are several negative myths and misconceptions that could prevent you from taking advantage of the opportunity.

Don’t miss out due to misinformation. Learn the truth about exporting in today’s global economy.

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5 Reasons Why U.S. Companies Should Consider Exporting

Exports are a growing and substantial part of the U.S. economy, with more than 304,000 U.S. companies exporting goods last year. Of those companies, nearly 98 percent were small- or medium-sized businesses (SMBs) with fewer than 500 employees1.

Exporting makes solid business sense for companies large and small, as more than 95 percent of the world’s purchasing power is located outside of the United States. Reaching this audience of potential customers is the main reason for U.S. companies to consider exporting; here are five more:

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