The Thomas Blog

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Events

Everything You Need to Know About MD&M East

Medical Design & Manufacturing East has been a trusted medical industry expo for more than 30 years, connecting suppliers with buyers and giving attendees the opportunity to bring their medical devices from paper to patent.

With the 2016 trade show just around the corner, here’s everything you need to know before signing up.

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Social Media

11 Industrial Companies Worth Your Follow on Twitter

Manufacturing has changed and so has the way we market it.

We've seen a transition in the past few decades from "big green books" with company information and phone numbers to updated online presences and social media profiles. Reaching potential customers has never been easier — you can send out a tweet or direct message, ask questions and have a dialogue within minutes.

A recent study showed that 85% of B2B companies in the U.S. use Twitter. Although industrial companies have been late adopters compared to some industries, there are thousands of potential prospects sending out 140-character messages each day.

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Engineering

3 Engineering Marketing Trends for 2016

We’re all guilty of getting caught up in 9-5 hustle and lost in the details of executing our marketing plans. With Q1 coming to a close, it’s helpful to take a step back and check in on where you stand with marketing calendars, goals, and lead generation.

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Technology

Educating The Future Of Robotics

Millennials in the manufacturing and supply chain industries are garnering a lot of attention, not to mention a lot of headlines. From how milliennials search for jobs to their growing influence on the supply chain, millennials get people talking. 

However, we wanted to talk about the generation that will follow the millennials — Generation Z. Members of this generation are still in classes, developing their interests, and laying the foundations for their futures  many of which will be in STEM fields.  

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Events

2016 Trade Show Guide for Industrial Marketers

Whether you’re a seasoned veteran or new to the field of manufacturing, you probably know about the benefits of attending trade shows. 

Networking, exposing your brand, scoping out the competition, generating new leads, and attending educational seminars are a handful of the potential ways you can prosper from these events.

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The Ultimate Guide To Marketing

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