The Thomas Blog

The Top Tactical Takeaways for Marketers from INBOUND 2015

HubSpot’s highly successful INBOUND 2015 event may have ended a week ago, but there were simply too many informative nuggets to include in one blog post. So, we’ve gathered together some of the top tactical action items that you can apply to your marketing strategy today.

5 Innovative Technical Advancements in 3D Printing

I have a confession: Before working with manufacturing, I came from the print world. In spending so much time focusing on innovative printing trends, my interest in the latest and greatest 3D printers and processes is ever-present and parallels the industry’s long history with additive manufacturing.

Our Trip to INBOUND 2015: A Twitter Story

Last week, Team Thomas travelled to Boston for HubSpot’s INBOUND 2015 Conference. Everybody who went learned on a variety of topics ranging from data and content to social media and culture. But don’t take our word for it — see what our teams had to say.

New Ideas and Time Tested Strategies at HubSpot’s INBOUND 2015

This week, 25 of Thomas's employees converged in Boston for the premier inbound marketing event, appropriately named INBOUND 2015. The goal? To trade and share marketing wisdom with some of the top names in the industry. The result? Great concepts to apply to our own business strategy and personal lives.

The Stages of STEM: How to Grow Up to Be An Engineer

As autumn approaches and everyone gets back into the education swing, the industry seems more keen than ever to encourage a STEM interest in students.

The hope is that these students will one day find their way into one form of manufacturing or another, and there has been plenty of focus on the Millennial ability to take over businesses when the Baby Boomers retire. However, we should also consider the generations that will come after them and the steps they have to take to be ready for the manufacturing industry. 

OEMs: Get The Edge On Competitors With Product Information

In an effort to connect with potential customers, many manufacturers have established a web presence for their companies. But the leading manufacturers know that simply having a website isn’t enough to fulfill customers’ needs.

Most manufacturer websites include product information at a basic level. As an industry professional, you know that “basic” isn’t found in the vocabulary of engineers, designers, and procurement managers — these customers thrive on comprehensive product data, such as CAD models, drawings, and spec sheets.

Top SEO Tips And Tricks For Increasing Web Traffic In 2015

Earlier this week we hosted a webinar detailing some quick tips and tricks to boost SEO rankings for industrial companies. By the end of the presentation, attendees had a list of 5 websites to get high quality backlinks from, along with detailed instructions on how best to navigate each site.

How Can Your Business Become More Environmentally Friendly?

Since the Industrial Revolution, we have been a major source of stress on the planet. From deforestation to oil spills, the damage totals to the tune of $1 trillion dollars — 6.2% of national GDP. And that’s just in the U.S.

Growing Procurement Engagement and Employment

I have the coolest job, and no one knows it. 

As the director of Profit Improvement & Procurement at Hudson's Bay Company (Saks Fifth Avenue, Hudson's Bay, Lord & Taylor, Home Outfitters), a lot of people — from merchandising to asset protection — come to my office. When we chat about what procurement team does and accomplishes, the other teams are blown away.