The Thomas Blog

Marketing Strategy

Who’s Really Influencing the Industrial Buying Process?

If there’s one thing we can all relate to, it’s the drive to succeed in business. It’s behind everything we do at work, and it’s the reason we spend so much time trying to perfect our marketing efforts. But if you don’t really know who you’re marketing to, you might as well just stand on the roof and shout into a megaphone. Sure, people will hear you, but will they be the right people? Probably not.

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Social Media

7 Ways to Make Your LinkedIn Profile Work for You

You know that you should be on LinkedIn, but you’re not entirely sure why. You’re not actively looking for a job (hopefully), so why bother creating a profile on this professional network? It’s a sentiment shared by many people in the industrial space.

Ultimately, the goal is to expand your network to boost exposure for your brand. The more connected you are online, the more opportunities you have to promote your company.

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Business Tips

Your Fourslide Supplier: Offshore vs. Local

The fourslide process offers a number of advantages over the traditional power press. As a cost-effective means of production, thefourslide process allows complicated forms to be produced at reduced costs and allows for both fast product delivery and a wide range of form modification without incurring costly penalties.

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Marketing Strategy

Beat the Summer Slowdown by Updating Your Digital Strategy

It’s no secret that summer is typically a low-key business season for many industries. While there are some exceptions, like lawn mower manufacturers and distributors, the overall trend is a summertime slump. But just because many of your employees are at the beach or backyard barbeques, that doesn’t mean your business can’t grow in other ways. In fact, reduced factory activity offers the perfect opportunity to re-invest in other areas that may have fallen to the wayside during peak industrial times.

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Manufacturing and Industrial

Standing at Work Promotes Better Health

There’s no denying the prevalence of sitting. One could even say that sitting is one of the world’s favorite pastimes; as popular as sports are, think about how much time is spent seated watching the action.

Maybe instead of watching the big game, you’re exercising… your (or a friend’s) Netflix account, catching up on hours upon hours of TV and movies.

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Manufacturing and Industrial

The FedEx Acquisition and the Impact on 3PLs

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Every year, supply chains grow and companies expand their reach into new regions. When it comes to global corporations, there’s a noticeable reliance on third party logistics providers, better known as “3PLs,” to provide expertise in many areas: customs, lowest cost logistics, assistance in reaching suppliers in remote locations, reliability in delivery and flexibility in terms and conditions.

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