The Thomas Blog

This Is Where Your Buyers Are Struggling — And Where You Can Help

No matter how much you love what you do, there are going to be individual aspects of your job that prove frustrating. Maybe it's because they take a lot of time to complete, or come with a lot of pressure, or perhaps there aren't clear best practices for accomplishing the task.

No matter the reason, it can make your job — and your life —a lot more frustrating.

Does Your Job Shop Really Need A Website?

Four Steps To A Stellar Marketing Plan

For those new to the world of industrial marketing, it can often be tough to get ideas off the ground and stay up-to-date on the newest innovations; it seems there’s a new groundbreaking strategy to adopt every week, and trying to stay ahead of the curve can be daunting. 

You Might Be Seeing Fewer Ads Online. Here’s Why.

If you use Google Chrome to browse the web, you may be seeing fewer ads. That’s because, last week, Google updated its browser to automatically ban specific types of ads. 

The Logistics Of The Pyeongchang Olympics

Every two years, the Olympics bring together some of the best athletes in the world. But in between the games, supply chain professionals, logistics experts, and manufacturers work to bring the event itself together.

This year’s games in Pyeongchang represented one of the most challenging logistical hurdles of any Olympics. Here’s what went into making the games a reality.

Five Reasons Why We ♥ Manufacturing

It’s Valentine’s Day, and love is definitely in the air. But at Thomas, we just have one thing in our hearts: manufacturing.

We love the industry, the companies that make it run, and the people that make it great. After all, since 1898, we’ve been helping manufacturing companies grow, so you might say we’re in a bit of a committed relationship.

There are so many reasons to love manufacturing. Here are our top five.

Social Media Marketing Trends For 2018

If you’re looking to boost your manufacturing sales this year, social media isn’t just an option — it’s a requirement. But the world of social media is constantly changing and evolving, with new trends cropping up every day. What worked in 2017 won’t work in 2018. To stay ahead of the competition and set your company apart, it’s critical to stay up-to-date on the latest trends and best practices.

So, what can we expect in social media marketing in the year ahead? 

The Best Online Marketing Courses to Boost Your Marketing Skills

B2B marketing evolves at a breakneck pace; with new trends, innovations, and technologies being developed every day, staying ahead of the curve can seem challenging. But keeping your marketing skills sharp and your know-how current is essential for remaining relevant among the competition.

This doesn’t mean you need to start making your own memes or communicating solely through emojis. Or that you need start using strange millennial slang in your content marketing. But it does mean you should be thinking about ways to hone your skills and increase your leads — which may even mean advancing your career at the same time.

Online marketing courses allow professionals to hone their skills on their own schedule, at their own pace, and can be hugely useful in gaining new leads. Below are five of the most popular online courses available.

3 Proven Tips To Source Packaging Materials

No matter what type of business you run or what industry you are in, chances are that you will need to source packaging materials at some point. 

Packaging requirements vary widely, and so do the solutions in the marketplace. For example, simple shipping needs can be addressed with off-the-shelf corrugated boxes, while custom-designed, die-cut folding packaging material may be necessary to withstand volatile shipping environments.

Whatever your packaging needs are, it helps to understand your options. Let’s take a look at three areas of sourcing flexibility to find best performance, price, and supplier.